TELVA'S TOOLBOX

TELVA'S TOOLBOXTELVA'S TOOLBOXTELVA'S TOOLBOX
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    • HOME
    • ABOUT
    • SHOP
      • BOOKS
      • COURSES
      • PALETTRA
      • PLAYBOOKS
      • STUDIO REFERENCE CARDS
    • PROSPERITY PATHWAY
    • FREE RESOURCES
    • CONTACT

TELVA'S TOOLBOX

TELVA'S TOOLBOXTELVA'S TOOLBOXTELVA'S TOOLBOX
  • HOME
  • ABOUT
  • SHOP
    • BOOKS
    • COURSES
    • PALETTRA
    • PLAYBOOKS
    • STUDIO REFERENCE CARDS
  • PROSPERITY PATHWAY
  • FREE RESOURCES
  • CONTACT

PALETTRA™ Color Palette App for Surface Pattern Designers

Six sample four-color palettes created in PALETTRA, in shades of violet, pink, plum, gold, teal, and

Build commercial color palettes grounded in color trend research instead of guesswork.

Get PALETTRA™

How PALETTRA™ Works

Season

Season

Season

Four watercolor landscapes in different seasonal palettes: red and gold autumn trees, a green meadow

Choose the season you're designing for.

Market

Season

Season

Four watercolor scenes showing product markets: a home interior with an armchair, plants, and hangin

Choose the market your work is headed to.

Emotion

Emotion

Emotion

Four watercolor portraits of the same woman, each painted in a different color mood: rich jewel tone

Choose the feeling you want your palette to carry.

Style

Emotion

Emotion

Four pattern swatches in different design styles: an orange and rust mandala medallion, a stained-gl

Choose the design style of your collection.

PALETTRA™ weighs all four equally and builds a palette from researched trend colors.

What's Included

Sample PALETTRA PDF export pages showing palette swatches with color details, on a dark red backgrou

Palettes built from researched trend colors

Color Harmony Analysis for every palette

PDF export, so your palettes stay with your project files

Runs in your browser, nothing to install

$97 for one year of access, updated twice a year.

Get PALETTRA™

Want to Go Deeper?

PALETTRA™ builds the palette. Advanced Color Mastery teaches you how to read trends, filter them for your market, and make color decisions that sell. Sold separately.

See Advanced Color Mastery

Frequently Asked Questions

 No. PALETTRA™ is sold separately. 

 No. PALETTRA™ runs in your web browser from the Thinkific Platform.

PALETTRA™ is $97 for one year of access. It is not an automatic subscription. The app is updated twice a year with color trends 18 months out, and after one year you can renew for another $97.

After one year, you may purchase it again, for $97.

Frequently Asked Questions

 No. PALETTRA™ is sold separately. 

 No. PALETTRA™ runs in your web browser from the Thinkific Platform.

PALETTRA™ is $97 for one year of access. It is not an automatic subscription. The app is updated twice a year with color trends 18 months out, and after one year you can renew for another $97.

After one year, you may purchase it again, for $97.

Be the First to Know

Choose your newsletters after you sign up!

Design & Pitch for Licensing

The Licensing Roadmap. Every month you'll know exactly what to create for licensing and when to pitch it. Your design focus tells you what manufacturers are looking for. Your pitch calendar tells you who to contact and when.

P.O.D. Roadmap

Monthly design focus for POD platforms plus an upload schedule that keeps you consistent without burning you out. You'll know what to create, where to upload it, and when to do it for maximum visibility.

Tool Tips

The Tool Tips Newsletter covers design software, business apps, hardware, along with a quick-win challenge and a download.

Pattern Brief

Your Industry Digest. Industry news, designer spotlight, job postings, and competitions & opportunities - everything happening in the surface pattern design world, curated and delivered to your inbox. Monthly inspiration picks and learning resources chosen specifically for SPD at every stage of their growth.

Straight Lines & Crooked Opinions

The one that might make you snort, because not everything in this industry is perfectly aligned. Telva's fourth & fifth newsletter of the month is where the rulebook takes a coffee break. If you have ever wanted to hear what a surface pattern design educator really thinks about trends, clients, creative blocks, and the general chaos of running an art business, this is your newsletter. Straight talk, crooked humor, zero apology

Are you ready to join?

Get content that meets you where you are.


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Telva's Toolbox

13023 NE Highway 99, Suite 7-717, Vancouver, WA 98686

Updated August 5, 2026

Copyright © 2014-2026 Truffle ART Design LLC dba Telva's Toolbox.  All Rights Reserved.

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